SURF EXPO Extends Malibu Momentum

With several new product launches, new website, a clean sweep of the WSIA Dealer Awards and top athlete honors at Wake Awards, Malibu Boats and Axis Wake Research noticed a surge of interest though the month of September. National Sales Director, Scott Davenport, is hearing an outpour of feedback through dealer networks and customer chatter. “People are responding well to the new 24 MXZ and everybody wants to get their hands onSURF GATE,” Davenport said. “Plus, Axis is continuing to impress, now offering the RECON edition which benefits a great cause.”

Also new this year, Malibu is promoting a special, limited edition 30th Anniversary package for the RESPONSE TXi, WAKESETTER 20 VTX and 23 LSV. There are a number of new things to talk about and the dealers are amping over the latest innovations. Minnesota Inboard finished the season off with a bang, winning “Retailer Of The Year” at the WSIA Leadership Awards on September 6. Owner Joe Mueller said, ”We are truly honored to win this award and this wouldn’t have been possible without our great crew and our amazing, loyal customers. We are in an ideal location, and sell a superior product. Our new state-of-the-art facility, scheduled to open in early 2013, will allow us to provide the best customer experience, while also enabling our dealership to grow.”

Other dealer awards went to Marine Outfitters for Best Retail Promotion and Boulder Boats for Breakout Retailer Of The Year.

Find your local dealer here: malibuboats.com/dealer-locator

Play with the all-new Build A Boat feature here: malibuboats.com/boats

Malibu’s Scott Davenport and Chase Mastel of Minnesota Inboard

Christina Litjens of Boulder Boats & Malibu’s Chris Loomis

Booth at SURF EXPO

30th Anniversary Edition

Axis RECON Edition

WAKESETTER 24 MXZ

Amber Wing wins “Best Womens Rider”

Raph Derome wins “Best Wakeboarder”

Tags: Malibu Boats |

Malibu Releases 2013 WAKESETTER 24 MXZ

Malibu Boats, the global leader in state-of-the-art watersports towboats, will showcase the all-new 2013 Wakesetter 24 MXZ at Surf Expo in Orlando, Fla. September 6-8. The 24 MXZ joins the 22 MXZ, which was introduced last year at Surf Expo, and has now become the fastest-selling new boat launch in Malibu’s history.

“The addition of the 24 MXZ to our wildly successful MXZ family will maximize the boating experience in the large boat, pickle-fork market,” said Scott Davenport, director of sales at Malibu. “This boat is for a big crew that attacks every activity imaginable. And, thanks to SURF GATE, we’ve significantly reduced the time it takes to switch between these activities, letting our customers focus on watersports versus boat setup.”

New features include flip-up Wakeview seating, a dual-purpose built-in cooler with oversized drop-in cooler and expanded storage throughout the boat at convenient access points. The 24 MXZ is outfitted with Malibu’s patented SURF GATE technology and a plug-and-play ballast as well as a Mobile Device Gateway, utilizing Bluetooth technology.  Additionally, customers can personalize their 24 MXZ with gel and metallic gel combinations, and even a matching G3 tower.

“We have designed the 24 MXZ for big lakes and variable water conditions, or any situations where you have a large group of your closest friends and family,” said Dan Gasper, Malibu’s director of product design. “The elevated Wakeview seating provides an excellent vantage point to watch wakeboarding and wakesurfing.”

The WAKESETTER 24 MXZ will make its debut at Surf Expo in Orlando, Fla., at booth #307.

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Malibu Boats is the world’s largest manufacturer of watersports towboats.  Malibu markets the Response,  Wakesetter, and Ride models as well as the Axis Wake Research brand through a worldwide dealer network.  Malibu is a privately held company with approximately 450 employees and manufacturing facilities in California, Tennessee and Australia.